How to Measure Social Media Marketing Roi [with Expert Advice]
Focus less on budget and more on the impact of your social ads by measuring social media marketing ROI, plus tips from
The HubSpot Marketing Blog 12:34 pm on May 22, 2024
- ROI Calculator Tool: Calculator Soup offers a simple ROI calculator for analyzing social media marketing investments and performance, catering to those with limited math skills.
- Versatility: Although not specific to social media, it's adaptable for any marketing campaign analysis involving initial investment and income returns over time frames.
- Investment Strategies: Reflects the diversity of approaches businesses may take with their advertising budget, emphasizing informed decision-making based on ad performance metrics.
- Editor's Note and Updates: Highlights the importance of current knowledge by referencing a significant update to the post from July 2016.
- Promotional Content: Mentions free marketing resources like guides, tools, and software that can complement Calculator Soup's utility for marketers.
https://blog.hubspot.com/marketing/advertising-roi-calculator